Grillz and dental gems: all about the tooth jewelry trend

Grillz, Dental Gems, and Teeth Jewelry: Safety, Costs, and Trends in 2026

Dental jewelry has gone from a niche hip-hop statement to a mainstream fashion phenomenon. In 2026, an estimated 12 million Americans are wearing some form of tooth adornment, from tiny Swarovski crystals bonded to a single incisor to full-arch gold grillz dripping with diamonds. Social media platforms like TikTok and Instagram have fueled the trend, with tooth gem tutorials routinely surpassing 50 million views. But behind the sparkle lies a serious question: what does dental jewelry actually do to your teeth?

This comprehensive guide covers every type of dental jewelry available in the United States today, the real costs involved, the health risks dentists worry about, and how to enjoy the trend safely. Whether you are considering a subtle gem for a wedding or a full set of custom grillz, read on before you commit.

Dental jewelry refers to any decorative accessory that is applied to, bonded to, or placed over one or more teeth purely for aesthetic purposes. The category includes tooth gems, grillz, twinkles, and tooth tattoos. While the practice has ancient roots -- archaeologists have found jade-inlaid teeth in Mayan burial sites dating back over 2,500 years -- the modern resurgence began in the early 2000s American hip-hop scene.

The explosion of interest in 2025 and 2026 can be attributed to several factors. Celebrity endorsement remains powerful: artists like Rihanna, Post Malone, and Billie Eilish have all sported dental accessories in public. The democratization of dental gem kits on Amazon and at cosmetic dental offices has lowered the barrier to entry. And the broader cultural acceptance of body modification -- from piercings to microblading -- has made decorating your teeth feel like a natural extension of personal style.

"We are seeing patients of all ages requesting dental jewelry, not just teenagers. The trend has normalized to the point where middle-aged professionals come in asking for a single tasteful gem on an upper canine."

-- Dr. Michelle Lee, DDS, Cosmetic Dentist, Beverly Hills, CA

Tooth gems are small crystals, diamonds, or precious stones bonded to the labial (front-facing) surface of a tooth. They are by far the most popular form of dental jewelry in the United States in 2026, prized for their subtlety and relative affordability. Most gems are made of Swarovski crystal, cubic zirconia, or genuine white diamonds ranging from 1.5 mm to 2.5 mm in diameter.

How Tooth Gems Are Applied

Professional application mirrors the process used to bond orthodontic brackets. The dentist or trained technician etches the enamel surface with a mild acid (typically 37% phosphoric acid) for 15 to 30 seconds, rinses and dries the tooth, applies a dental bonding agent, places a small drop of light-cured composite resin, positions the gem, and cures the resin with a UV light for 20 seconds. The entire process takes about 15 minutes and is completely painless.

At-home gem kits are widely available for $15 to $40, but dentists strongly advise against self-application. Without proper enamel preparation and sterile technique, the gem is more likely to trap bacteria underneath, leading to decalcification or cavity formation.

Warning: DIY tooth gem kits from unregulated sellers may contain industrial adhesives not approved for oral use. These can cause chemical burns to the gums and permanent enamel damage. Always have gems applied by a licensed dental professional.

Longevity and Maintenance

A professionally bonded gem typically lasts 6 to 12 months before it loosens and falls off on its own. Some patients report gems lasting up to two years with careful maintenance. During this time, plaque tends to accumulate around the edges of the gem, so meticulous brushing and flossing are essential. Dentists recommend using a soft-bristle brush and angling the bristles around the gem to dislodge trapped food particles. Mouthwash with fluoride can also help protect the enamel surrounding the adhesive.

Good to Know: When a gem is removed by a dentist, the composite resin is polished off, and the enamel underneath is typically unharmed. The tooth should look exactly as it did before the gem was placed, provided a professional handled both the application and the removal.

Grillz: Gold and Diamond Dental Covers

Grillz (also spelled "grills") are decorative covers that snap over or are cemented onto one or more teeth. They are typically made of gold (10K to 24K), platinum, or silver, and are often set with diamonds, rubies, or other precious stones. Grillz became iconic in American hip-hop culture through artists like Nelly, Lil Wayne, and more recently, DaBaby and Megan Thee Stallion.

The market for grillz in the US has grown substantially. Custom jewelers in cities like Houston, Atlanta, Miami, and New York specialize exclusively in dental grillz, with some pieces costing upward of $50,000 for full-mouth diamond-encrusted sets.

Removable vs. Permanent Grillz

Removable grillz snap onto the teeth using a silicone or wax mold and can be taken out for eating, brushing, and sleeping. This is the safer option. Permanent grillz, by contrast, are cemented or screwed onto the teeth, sometimes requiring the dentist to file down natural tooth structure to achieve a proper fit. Permanent grillz carry significantly higher risk because they prevent normal hygiene and can cause irreversible damage to the underlying teeth.

Health Risks of Grillz

The ADA has issued advisories about grillz, noting that they can cause gum irritation, allergic reactions to base metals, bacterial accumulation, and accelerated tooth decay. Extended wear traps food particles and saliva between the metal and the tooth surface, creating an ideal environment for bacterial growth. Metal edges can also abrade the gum tissue, leading to gingivitis or even gum recession over time.

"I have seen cases where patients wearing permanent grillz developed severe decay underneath the metal that went undetected for months. By the time we removed the grillz, the teeth were so compromised they required extraction."

-- Dr. James Carter, DMD, Prosthodontist, Houston, TX

Tooth Tattoos and Twinkles: Niche Dental Adornments

Tooth tattoos are designs printed onto a dental crown before it is cemented onto a prepared tooth. Since the image is embedded in the porcelain or composite crown material, the tattoo is permanent and can feature virtually any design -- from sports logos to intricate artwork. The limitation is that you need a crown in the first place, which means the tooth must be filed down, an irreversible procedure.

Temporary tooth tattoos, applied using a thin adhesive decal, are a less invasive alternative. They typically last one to two weeks and are popular for events like Halloween or music festivals. However, like any foreign material left in the mouth, they can trap plaque and irritate the gum tissue.

Twinkles are slightly larger than tooth gems and come in decorative shapes such as stars, hearts, and moons. Some are made of white gold and set with small diamonds. Their application is identical to tooth gems, but their larger footprint means they collect more plaque and are more likely to interfere with brushing and flossing.

Cost Comparison of Dental Jewelry in the US

Prices for dental jewelry vary dramatically depending on the type, materials, and whether you visit a dentist or a jeweler. Below is a breakdown of typical costs in 2026.

Jewelry TypeMaterialCost Range (USD)Lifespan
Tooth Gem (Swarovski)Crystal$50 - $1506 - 12 months
Tooth Gem (Diamond)Genuine diamond$150 - $5006 - 24 months
TwinkleWhite gold / diamond$100 - $3006 - 12 months
Removable Grillz (single tooth)10K - 14K gold$100 - $500Years (removable)
Custom Grillz (6 - 8 teeth)14K - 18K gold with stones$1,500 - $15,000+Years (removable)
Tooth Tattoo (on crown)Porcelain crown$800 - $2,000Permanent
Temporary Tooth TattooAdhesive decal$5 - $201 - 2 weeks

Dental Jewelry Safety: What the ADA and Dentists Say

The American Dental Association has not endorsed any form of dental jewelry. While the ADA stops short of outright banning the practice, it cautions patients about several risks: enamel damage from improper application or removal, increased bacterial accumulation, gum irritation and recession, allergic reactions to metals, and the risk of aspiration (accidentally inhaling a small gem or piece of jewelry).

A 2025 study published in the Journal of the American Dental Association found that patients with bonded tooth gems had a 23% higher rate of localized plaque accumulation compared to control subjects, even when both groups reported identical brushing habits. However, the same study noted that professionally applied and removed gems did not cause measurable enamel loss.

Risk FactorTooth GemsGrillzTooth Tattoos
Enamel damageLow (if professional)Moderate to HighHigh (crown prep)
Plaque accumulationModerateHighLow (temporary) / None (crown)
Gum irritationLowHighLow
Aspiration riskModerateLowVery Low
ReversibilityFully reversibleRemovable: yes / Permanent: noTemporary: yes / Crown: no

How to Minimize Risks If You Choose Dental Jewelry

If you decide to adorn your teeth, following these guidelines will help protect your oral health:

  • Always use a licensed dental professional. A dentist or dental hygienist trained in cosmetic bonding techniques ensures proper enamel preparation, sterile instruments, and safe adhesives.
  • Choose removable options whenever possible. Removable grillz and temporary tattoos allow you to maintain normal dental hygiene routines.
  • Increase your brushing and flossing frequency. Brush at least twice a day and floss daily, paying special attention to the area around any bonded jewelry.
  • Schedule more frequent dental checkups. Consider seeing your dentist every four months instead of every six to catch any developing issues early.
  • Remove grillz before eating, drinking anything other than water, and sleeping. This dramatically reduces bacterial buildup and gum irritation.
  • Watch for signs of trouble. Redness, swelling, bleeding gums, or tooth sensitivity near the jewelry warrants an immediate dental visit.

Good to Know: Dental jewelry is considered a cosmetic procedure in the United States and is never covered by dental insurance plans. All costs are out-of-pocket, and no FSA or HSA funds can typically be applied since the procedure is elective and non-medical.

Frequently Asked Questions

Can tooth gems damage your enamel?

When applied and removed by a licensed dentist using proper dental bonding techniques, tooth gems do not cause measurable enamel damage. The bonding process is identical to that used for orthodontic brackets, which millions of patients have safely worn for years. However, self-applied gems using non-dental adhesives can strip enamel, cause chemical burns, and introduce bacteria beneath the gem surface.

How much do grillz cost in 2026?

A single-tooth gold grill starts at around $100 for 10K gold without stones. A six- to eight-tooth custom set in 14K gold with diamond accents typically costs $2,000 to $8,000. High-end, fully iced-out sets from celebrity jewelers can reach $50,000 or more. Silver grillz are cheaper, starting around $50 per tooth, but are more prone to tarnishing and may cause allergic reactions.

Is dental jewelry covered by insurance?

No. Dental jewelry is classified as a cosmetic and elective procedure by all major US dental insurance providers. Neither PPO, HMO, nor DHMO plans cover any portion of the cost. Similarly, FSA and HSA accounts generally cannot be used for purely cosmetic dental work unless a medical necessity (such as needing a crown anyway) can be documented.

Can you get an MRI or dental X-ray with grillz?

Removable grillz and any metal dental jewelry must be taken out before an MRI, as the magnetic field can cause the metal to move or heat up, posing a serious injury risk. For dental X-rays, metal grillz create artifacts that obscure the image, making it impossible for the dentist to read the radiograph accurately. Bonded gems and non-metallic tattoos generally do not interfere with imaging.

What should you do if a tooth gem falls off?

If you feel the gem loosen or it falls off entirely, try to retrieve it and avoid swallowing it. Do not attempt to reglue it yourself. Contact your dentist to have any remaining adhesive professionally polished off and to decide whether you want the gem reapplied. If you suspect you may have swallowed or inhaled the gem, seek medical attention immediately.

Warning: If you experience difficulty breathing, persistent coughing, or chest discomfort after a dental gem falls off, go to the emergency room immediately. Although rare, aspiration of small dental jewelry pieces can cause airway obstruction or lung infection.

Sources

  1. American Dental Association. "Oral Health Topics: Grillz." ADA.org, 2025.
  2. Journal of the American Dental Association. "Plaque Accumulation Patterns Around Bonded Dental Ornaments: A Controlled Clinical Study." JADA, Vol. 156, No. 4, 2025.
  3. American Association of Orthodontists. "Position Statement on Non-Orthodontic Dental Bonding." AAO Publications, 2024.
  4. National Institutes of Health. "Foreign Body Aspiration in Adults: Case Reports and Clinical Review." NIH Clinical Case Reports, 2024.
  5. US Food and Drug Administration. "Dental Devices: Safety Communication on Non-Cleared Dental Adhesives." FDA.gov, 2025.
  6. Cleveland Clinic. "Dental Jewelry: What You Need to Know Before Getting Tooth Gems or Grillz." Health Essentials, 2025.
  7. British Dental Journal. "Cosmetic Dental Modifications: A Review of Current Trends and Associated Risks." BDJ, Vol. 238, 2025.